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Butterkist is the nations favourite popcorn brand.

Fred and James started the brand in 1914 selling popcorn making machines in Kentucky, United States. Since then lots has changed, there are now 18 different Butterkist products, it has become the market leading popcorn brand in the UK, it turned 100 Years old in 2014.  The brand is listed at all major grocery stores, key cinema chains and across the huge convenience sector.

Key Stats;

£33million Retail Sales

No 1 Popcorn brand in the UK with over 35% market share

TV advertised brand in 2016 & 2017

Extensive style guide available

The Point.1888 have secured 5 new licensees, with Stationery, Gifting, Utility, Luggage and lip balms all launching into retail in 2017.

“Butterkist is quite simply a huge commercial opportunity for licensees, it enjoys huge market share, incredible brand awareness and has exciting growth plans in 2017.”

Jack Allen, Brand Executive, The Point.1888

 “Our new generation of customers recognise that our products pack a unique flavour experience that connects emotionally. This is why we believe there is a huge opportunity and we’re looking for new ways to engage. “

Anjna Mistry, Brand Manager – Butterkist, Tangerine Confectionery

Concepts only

Concepts only